Sometimes a physical activation is not an option. In response to the challenges of the pandemic, OGP, a leading metrology equipment manufacturer, enlisted No Hot Ashes to create a digital, interactive product experience for their customers for the International Manufacturing Technology Show (IMTS).

Supply chain issues and increased customer demand prevented OGP from bringing a physical version of their flagship model to the event. To overcome this, we developed a dynamic interactive station that featured over 10 equipment families and 50 individual models, allowing for 360-degree manipulation, custom software integration, sensor data visualization, and in-action animations. The success of this solution led to its adoption across OGP's international sales, product, and marketing teams for field use.

Services deployed